Rinisha

Client Acquisition & Growth

Performance Marketing

Performance marketing is paid advertising — Google Search, Meta, and YouTube Ads — managed against a cost-per-acquisition target instead of impressions or reach, so every rupee spent is tied to a measurable business outcome.

Signs you need this

  • Ad spend is going out every month with no clear read on what it's actually returning.
  • Campaigns were set up once and never re-optimized as costs and competition shifted.
  • Reporting shows clicks and impressions, not cost-per-lead or cost-per-sale.

What you get

  • Google Search, Meta, and YouTube Ads campaign build and management
  • CAC (customer acquisition cost) targets set before a single rupee is spent
  • Weekly optimization — bids, audiences, and creative, not a set-and-forget account
  • Transparent reporting: cost-per-lead and cost-per-sale, not just reach and impressions
  • Service fee and ad spend always billed as two separate line items — no hidden markup on your media budget

Who this is built for

Frequently asked questions

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